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Corporate Social Responsibility and using Open Source
By reusing resources to produce new goods or services, we make optimal use of that what is there. This is no longer a “left" or “green" political statement but is being executed by all parties in the political and economical arena, simply because it is in the interest of the person doing so as well as all other persons. It makes economical sense to reuse resources, be good for persons, the community and the environment. Even if it was just for the tragedy of the commons or from a prioner’s dilemma point of view. For those interested in how doing good or bad impacts the group, this academic PDF might be a good start. If you master Dutch this TED quality keynote during a DrupalJam conference of my friend Yoast on vimeo is truly something to watch.
So it is my opinion that CSR has moved beyond empty platitudes and has become truly in the genes of people and companies. Many people think that CSR started as corporate philanthropy, a way of the rich to donate to the poor. I don't think this is true, in every revolution, there have been powers to do good for the environment, the people and the community. For example during the Industrial Revolution there was a very strong new socialism trend with taking care of the housing, commnities and villages of the workers, “The garden cities of to-morrow". Not because “the Rich" want to do good perse (“philanthropy"), but because it made sense economically; less death and diseases (less risk) and a richer and happier workforce (and new business models around this growth).
Most of the definitions I have seen of CSR have in common that it is an integral vision towards sustainable business with social responsibility in business decisions to balance the social and economic impact of the decision. That by itself is an excellent definition and one that will be supported by anyone who is been doing business. The implementation most see however is to have a policy on carbon footprint in a company or to only buy agricultural products that are produced in a sustainable way, without pesticides. All fine.
But it seems that there is a very easy way to have implementation of CSR: by using a product that is produced to be be reused, made with the knowledge of thousands and with target audience of the world. The product that is not wasting a single second of the future and not wasting a drop of the paste. Indeed, I am talking about using open source software (OSS)!
And hence, a company that is using open source has a sustainable competitive advantage by using valuable rare resource in the most optima form. Therefor I dare any company that is using software to produce goods, to take using open source software into account and into its’ Corporate Social Responsibility policy. For by using open source software, we can truly make a better world by using more knowledge and less resources.
A very healthy situation for any company.
PS: if you want more information on this vison, do visit the 12 Best Practices from Wunderkraut session at the DrupalCon Amsterdam. Or visit Wunderkraut at booth number 1 in the sponsor lounge, right by the coffee! We are part of the community that uses and make open source software. With passion.