The Drupal Association has two main goals:
- To facilitate the Drupal community
- To protect the Drupal community and her assets
Communication and hence promotion is an important part of making sure we get closure to reaching our goals. And for that, we write press releases for important Drupal (community) events, for example the release of Drupal 6.
I am not a big supporter of the idea that the Association has to do payed press-releases, for example pay a news agency like PRNewswire to spread the word. IMHO we should use the power of the community to spread the word, the quality of the product to speak for itself and use mouth to mouth for getting our product out there. I know that the Association is not a community and in fact more "a corporate" but we (the Association) should align with our biggest asset: the community. Not with some press agency; our proprietary friends can do that better and the commercial Drupal shops will as well. In fact some of them have been making lots of waves with the press releases.
But with press releases like this one from Mediacurrent the Drupal Association has a lot less work to do. I quote:
Drupal's powerful taxonomy system, fine grained security, and distributed architecture made it a natural choice to capture the in-depth functionality Carlos was looking for.
and
...the Drupal CMS will now allow Emory administrators to seamlessly update and edit content within their site.
The release looks more pro Drupal then pro Mediacurrent or the site they made.... hold on... there is not even a link towards the site they have been building? And as a logo, they did not use their client's or their own, but have chosen our Druplicon?
So thank you Mediacurrent for choosing Drupal and promoting it. You might as well join our marketing team. Really
BTW: Did anyone else notice that the Pagerank of Drupal.org went down from 9 to 8? Oooh my, the sky is falling.
BTW2: My official function within the Association is now Rabble Rouser, "see" podcast 58 from Lullabot. Thanks Earl! :-)
Recent comments
7 hours 37 min ago
11 hours 2 min ago
2 days 9 hours ago
2 days 20 hours ago
3 days 4 hours ago
3 days 11 hours ago
4 days 1 hour ago
4 days 10 hours ago
5 days 10 hours ago
5 days 17 hours ago